OF FIRM NAMES – DIRECTIONS
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You may register your firm
name with the Register of Deeds if your firm is a (1)
proprietorship, (2) general partnership, or (3) association.
If your firm is a
corporation or limited partnership, you need to register it with the Wisconsin
Department of Financial Institutions (DFI) Corporations Section, 345 W.
Washington Ave., 3rd Floor, P.O. Box 7846, Madison, WI 53707-7846.
Phone number (608) 261-7577
If your firm
is a corporation and you wish to file a Trademark as per s.132.01, contact the
Secretary of State’s Office. In addition, Trade Name documents (also
termed, “Doing Business As”) may be filed with the Secretary of State and
recorded with the local Register of Deeds as per s.132.014.
For firm names to be
registered in this office use the REGISTRATION OF FIRM NAMES
form. The form may be printed from this web page. It must be completely filled
out legibly, using black ink. Your signature must be notarized, so do not sign
until you are witnessed by a notary public.
Before filling out the form,
please check to make sure no one else in Trempealeau County is using your
desired firm name. You should check the telephone directory and the real estate
index in this office. Finally check the DFI corporation names index at
The fee for recording a firm
name document is $30.00
The form must
be filled out completely (remember to put return address & drafter on the
document), check or money order and mail to:
Rose Ottum, Register of Deeds
P.O. Box 67
Whitehall, WI 54773 along with a
check for the recording